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Airtel joins had with Google to market low-cost oreo smartphones

New Delhi, Feb 27: India's Telecom giant Bharti Airtel has partnered with Google to bring cost-effective Android Oreo (Go edition) smartphones to the Indian market, said Airtel on Tuesday in a statement.

During December 2017, Google had unveiled the Android Oreo Go edition for smartphones with 1GB RAM or less.

Meanwhile, Handset makers Lava, as well as Micromax, have announced that they will launch 4G smartphones powered by Android Oreo (Go edition). These smartphones with basic specifications will also come pre-loaded with compatible apps, including MyAirtel App, Airtel TV and Wynk Music, according to the statement.

Devices with Android Oreo (Go edition) would also come with double the memory.

Android Go will render an extensive boost to Airtel's efforts to deliver affordable smartphone options to the users and to enable millions of feature phone users and unconnected people to get the online information world, said Bharti Airtel Chief Marketing Officer Vani Venkatesh.

He added that "we are excited to collaborate with Google and our device partners to work towards this shared vision of bringing smartphones within the reach of more people." 

Airtel has joined hands with multiple handset makers to bring in affordable 4G smartphones with cash back offers and bundled plans, under its 'Mera Pehla Smartphone' programme. This programme was launched in October 2107.

On Tuesday, another smartphone brand Lava has declared its Android Oreo (Go edition)-powered smartphone, Z50. This would be made available at over one lakh retail stores by mid-March. The price of the gadget is not yet revealed.

The Z50 features a 4.5-inch display, 1.1 GHz quad-core processor, 1GB RAM, 8GB internal space, and 5MP rear and front camera with flash. 

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